Sara Smith, executive coach and consultant, spent nearly 30 years
with IBM. She was in sales and sales leadership and then became
an internal consultant and coach. Early in her career, Sara became
a recognized leader in sales. That success opened the door to
management and leadership positions. For her final seven years
there, Sara’s experience and expertise allowed her to become a
part of IBM’s global transformation team. That was the group that
orchestrated the rapid evolution of IBM into a premiere services
company. Sara served as an executive coach, consultant, and
professional change agent.

Since leaving IBM, Sara has continued to help organizations and individuals transform. She is
CEO of Smith Leadership and her clients include executives of global firms, small companies,
and higher education as well as athletic coaches and their teams and nonprofit organizations.
She helps individuals and organizations accelerate successful transformation. She also guides
great individual contributors to become exceptional strategic leaders.
Sara specializes in the use of emotional intelligence and neuroscience to help her clients take
advantage of both the art and science of change. She distinguishes herself through a variety of
approaches and tools enhanced with practical experience. She is a master at helping people
change, increase their effectiveness as leaders and reinvent their organizations.
Sara has been an adjunct professor at the SMU, Cox School of Business where she taught
Leader as Coach in their MBA program. She has also been a guest instructor at Phillips
Theological Seminary and Brite Divinity School teaching the fundamentals of leadership and
emotional intelligence to doctoral students. Sara serves as an executive coach and
organizational consultant at the University of North Texas, their Health Science Center and at
the Fort Worth Medical School. Sara is the author of Coach to Coach – Emotional Intelligence
and Leadership for Winning Coaches.
Sara is a Master Certified Coach (MCC) through the International Coach Federation (ICF). In
2019 she was honored with the ICF North Texas Distinguished Service Award. She fills her free
time playing with Jake, a rescued Greyhound, enjoying outdoor activities with husband, Paul
and playing percussion with the Fort Worth City Band.